To place an ad in the paper or online, or for rate information, contact us at or 320-363-7741.
For column and web ad sizes, see charts at right. Click the chart or map to enlarge.
To see examples of ads in our newspaper, head to our Archives, click on a paper and navigate left and right through the pages using the arrows on either side of your screen.

The staff at the Newsleaders is dedicated to promoting the communities and regional areas of St. Joseph, Sartell-St. Stephen and Sauk Rapids-Rice.
We are three free-distribution newspapers, distributed to each household in its respective community with a total circulation of 22,450.
Deadline for display advertising is noon Tuesday before that Friday’s paper.

St. Joseph (56374) circulation: 3,750
Sartell-St. Stephen (56377/56375) circulation: 8,450
Sauk Rapids-Rice (56379/56367) circulation: 10,250
Total circulation: 22,450
For circulation areas, see map at right. Click to enlarge.



Jan. 8, 15, 22 & 29  –  Feb. 5, 12, 19 & 26  –  March 4, 11, 18 & 25  –  April 1, 8, 15, 22 & 29  –  May 6, 13, 20 & 27  –  June 3, 10, 17 & 24  –  July 1, 15, 22 & 29  –  Aug. 5, 12, 19 & 26  –  Sept. 2, 9, 16, 23 & 30  –  Oct. 7, 14, 21 & 28  –  Nov. 4, 11, 18 & 25  –  Dec. 2, 9, 16 & 23

NOTE: The Newsleaders are not published the week of July 8 and Dec. 30.


Customers can deliver inserts to: 1406 Sinclair Lewis Ave., Sauk Centre, MN 56378. Deadline for delivery is Wednesday at noon before a Friday paper.

If you would prefer us to deliver the inserts, we would need them to be brought to our office at: 32 1st Ave. NW, St. Joseph, MN 56374. Deadline for delivery to our office is Wednesday at noon 1-1/2 weeks before a Friday paper. If inserts are delivered to our location after this time, a delivery fee will be added to your charges.

We offer advertising on our newly redesigned website in three sizes, which can be seen in the chart at right. Our website receives 70,000 views/month, and is growing. Our readers come from across the greater St. Cloud area.

$99/year/community, for those outside of our free delivery zone for each community.


For submission information for opinion pieces, achievements, calendars, births, obituaries and more, see

The publisher shall not be liable for slight changes or typographical errors that do not lessen the value of an advertisement. The publisher’s liability for other errors or omissions in connection with an advertisement is strictly limited to publication of the advertisement in any subsequent issue or the refund of any monies paid for the advertisement.

Click to enlarge the charts and map below.

Circulation Coverage Map

Print Ad Sizes

Website Ad Sizes